#marketingfail

Yarn "merchandising"

Display of Cascade 220 Wool at a local craft store today. Kirsten Hipsky suggested on Twitter that "the yarn is performing zee forbidden palm-frond fan dance" - ha! I do like the idea that the yarn is being presented seductive and mysterious, but at the moment I was just annoyed because I'd gone to the store specifically to buy Cascade 220 Wool and hadn't planned on having to push my way through a fake jungle to get to it.